Welcome to My New Blogging Blog
7-1 Blog: Green for Profit or Green for the Environment?
https://www.made-to-love.org/store The business I chose was Made to Love. This is a small business that was founded by three friends in 2010 while on a mission trip to Haiti that is located in Hamilton Ohio. I would consider Made to Love to be a socially responsible business because it gives the communities in Haiti a…
2-1 Blog: Under Armour: Where Do We Go From Here?
In the case study article, what market segments were identified and what segmentation strategies were implemented? Under Armour is known for the success in athletic men’s apparel. In 2013 the brand expanded to shorts, shoes and hats. Under Armour remained very competitive with Nike and Adidas in the men’s athletic market. In 2016 they had…
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MKT -345 Consumer Behavior 